Automate POF Ads

POFpro is a self-hosted, one-stop platform to manage, automate, and optimize your marketing campaigns for the Plenty of Fish traffic source.

Our advanced integration with POF negates the requirement of any 3rd party tracking software and provides automation features like rule-based optimization, day-parting, mass uploading, and easy split testing.

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Deactivate ads and pause campaigns automatically by creating custom rules based on CTR, ROI, ads running, losses, and more. No more staring at metrics.

Once you have rules setup, all you have to do is fed ads into th emachine with our bulk uploader and let POFpro do all the work of finding profitable ads.

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Demand-side performance marketing software and digital marketing insights for agencies and advertisers

Grab Our Free POF Excel Tools

The POF Excel Bundle is a set of free Excel-based tools to help you get started immediately with some POF automation tasks like lining up spend, revenue, and ROI by creative, monitoring traffic volume, and resubmitting ads.

Plus, don’t miss:

  • Time-sensitive updates
  • Pre-release announcements
  • Exclusive subscriber-only offers

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Recent Articles

Broker Traffic & Start an Affiliate Network Using the CPA Cost Model

March 23rd, 2015

As an affiliate marketer, you've probably been buying traffic from certain traffic sources and then promoting offers to that traffic. In between, you are adding value through your own special optimization funnel. Once you start getting good at it, you might find yourself not having enough time in a day. To scale up, you could actually start thinking about getting your own affiliates to se[...]

POF No Longer Accepting New Advertiser / Affiliate Sign-Ups!

March 17th, 2015

This is going to be a quick, but very important update for anyone who has created a POF Ads account ( in the past. POF Ads recently announced that they are no longer accepting new advertiser sign-ups indefinitely. They said that this is going to be a trial period to see if they can help existing affiliates succeed instead of bringing in new advertisers and affiliates, b[...]

Create Multiple Branches of Split Tests in a Single Funnel

March 10th, 2015

As you get better and better as a performance marketer, you'll notice you need to track ever more complex funnels. For direct response campaigns, you might just have a single landing page that links to a single offer, or, sometimes traffic is linked directly to the offer. As you get more advanced, however, you might find yourself wanting to test multiple offers on the same landing page. G[...]

How to Track Multi-Step Up-Sell Funnels: Offer Attributions

February 7th, 2015

Last week, we did a tutorial on Method 1 of tracking up-sells: tracking One-Click Up-sells. Today, we will introduce a more complicated, but perhaps more powerful, way of tracking up-sells that allows you to attribute up-sell conversions to different offers. So, you can have an offer for the primary conversion, and separate offers for each up-sell and be able to see the conversions for each.[...]

How to Track Multi-Step Up-Sell Funnels: One-Click Up-Sells

January 31st, 2015

If you need to track up-sells for your campaigns, we've got you covered in this post. There are 2 ways to track up-sells, and there are benefits to each. Of course, we'll be demonstrating this with the best tracking platform on the planet: THRIVE. Method 1: One-Click Up-Sells This Method 1 allows you to add additional revenue from your up-sells to an existing sub ID that has already re[...]