Category: Tutorials

In addition to the little POF trick I’m going to demonstrate in this video, I also show you how to apply multiple image variations to any ad, be it POF or Facebook. Through Photoshop Record Actions and Batch Processing, you can create your own library of border, or any other type of, variations that you [...]

In a previous Excel tutorial on pivot tables, I showed you how you can easily analyze data when you have one large complicated table. What if, however, you had 2 tables? As marketers, we work with multiple networks, tracking platforms, and traffic sources. They each generate their own reports. It’s always been a hassle to [...]

The name “Pivot Table” somehow makes it sound like it’s some advanced gizmo only reserved for the Excel wizards.  It’s actually quite the opposite.  It’s an easy, fast, yet powerful, way for marketers who are not familiar with Excel to quickly be able to analyze large amounts of data.  So, if Excel gives you a [...]