We’ve done posts on how to create certain elements for landing pages, including scripts and jquery to make more interactive and more alluring landing pages. We’ve even created a video on how to create a full landing page, start to finish. With the ever growing prominence of mobile, however, we figured we should create some [...]
While mobile advertising is relatively new in the marketing world, many individuals will praise its wonder and lucrative nature. Since it’s still somewhat new however, it’s also somewhat disorganized. In an attempt to help guide those who are new to mobile, I wanted to provide some basic guidelines and tips that I hope will help [...]
One question you should always ask yourself before creating any banner, is whether or not your goal is to create awareness of the brand you’re advertising, or if you’re trying to get a user to act immediately. As a performance marketer, creating brand awareness does not help put food on the table. Remember this rule: [...]
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