Connect Your POF Data to P202 or CPVLab Data to Calculate Creative ROI

February 10, 2012 by Tom Fang 12 Comments

POF Campaign Viewer

April 15, 2012, UPDATE: added the ability to sort the data in the resulting report! Download the latest version below.

March 25, 2012, UPDATE: the Campaign Viewer now supports the ability to analyze data from multiple campaigns in the same spreadsheet!

This is a simple Excel spreadsheet that we made to help you better analyze your POF ad data by combining the data from POF and your tracking software into one report.  It supports both Prosper202 and CPVLab.  Being able to see your ROI and profit data per creative is, in my opinion, crucial to your success, and I found that most people weren’t doing it.

Note that everyone has different tracking codes.  While this Campaign Viewer will be suitable for most people out of the box, please contact us directly if it’s not working for you, and we will make it custom to your tracking links.  Unfortunately, the free Viewer is not currently compatible with dynamic tags used in POF click-through URLs.

This should really help people new to POF get started pretty quick!  Be sure to checkout our other free tools as well.


Download Free:

Compatibility:
Requirements:
File Size:
Prosper202 or CPVLab
Microsoft Excel
764.7 KB

This tool is available for subscribers only. If you haven’t subscribed, simply join our mailing list on the right hand sidebar. If you have subscribed and cannot locate your password, please contact us directly.


Here is a screenshot of a sample report it generates:

iPyxel Basic Campaign Viewer

3 Tricks to Differentiate Your Ad Using Photoshop

February 5, 2012 by Tom Fang No Comments

3 Killer Photoshop Tricks

Most of us have seen and do see lots of ads every day, whether we are affiliate marketers or the general consumer.  Anything that makes our ads look different will give you a chance for more looks from your traffic.  If you advertise with small ads in POF, you know that those are put side by side along with 2 other ads each time someone loads those pages.  You want to make sure the user to look at your ad.

This short Photoshop tutorial will show you 3 quick ways to differentiate your ads.  They are very easy to do, yet I rarely see them done.  There are a million more ways to make your ad standout, and I hope to give you more ideas in the future.  In the meantime, please enjoy the video!

Need Landing Page Help? Look No Further Than Premium Posts

February 4, 2012 by Tom Fang 1 Comment

If you want to become a capable marketer, you HAVE to become adept at building landing pages that convert.  I rarely direct link any campaign that I create, and I haven’t come across a successful long-term marketer who direct links for a living.  You might as well get a business card that says “Middle Man” for your job position if that’s all you do.

Landing pages, however, isn’t the easiest to catch on, especially if you’re just starting and have no technical background.  Even the best marketers have trouble with landing pages because it requires design and coding (HTML, Javascript, etc.) in addition to all the marketing complications that come with it.

Finch Sells

So where do you even begin?  Enter Finch.  If you haven’t heard, Finch is one of the more popular and successful affiliate marketers you will come across and runs the well-known Finch Sells.  With his mastery of the art of marketing, he comes through where I do not by sending the exact marketing message that push conversion rates to their very limits.  As one of the few true innovators of unique campaign approaches in our industry, his ingenuity in copywriting, campaign angles, and full grasp of the traffic and sales spectrum is on full display in his Premium Posts.

I highly recommend you check out Finch’s Premium Posts Volume 1, which is focused specifically on Plenty of Fish.  This recommendation is purely based on my opinion that for the price, Volume 1 provides tremendous value.  I do not get affiliate commissions with this recommendation, and I simply think Premium Posts Volume 1 complements the POF 7-Day Mastery Guide in an incredible manner.  It’s unique and highly applicable information that you will not find anywhere.  I can’t stress the originality of Volume 1 enough, and that goes for all the Premium Posts.

For landing pages specifically, Finch lays out a wireframe of how his landing pages are typically organized.  He divides the landing page into specific sections, which he has tested over time to work, and explains in detail in terms of what you should put in what section.  If you want a deeper dive into landing pages, which is one of the most important skills to obtain for marketing success, you won’t find a better source of information.  Beyond landing pages, Volume 1 will help you write better copy, immerse yourself in your demographics’ mindsets, and jolt your creativity in campaign creation. I have been telling everyone who I coach to turn to Volume 1 for marketing insights and landing page learning. So get on it!

Finch Sells

@Finch: Can’t wait for Volume 4!