Broker Traffic & Start an Affiliate Network Using the CPA Cost Model

As an affiliate marketer, you’ve probably been buying traffic from certain traffic sources and then promoting offers to that traffic. In between, you are adding value through your own special optimization funnel. Once you start getting good at it, you … Read More

Create Multiple Branches of Split Tests in a Single Funnel

As you get better and better as a performance marketer, you’ll notice you need to track ever more complex funnels. For direct response campaigns, you might just have a single landing page that links to a single offer, or, sometimes … Read More